YouTube Videos
Although I've produced over 400 YouTube videos, the samples below illustrate a diverse range of styles, pacing, and objectives - each achieving its specific goals in views, conversions, and audience engagement. Each example reflects full end-to-end creative ownership from scripting and filming to editing, publishing, and even on-camera performance.
Vertical Videos
I've crafted hundreds of vertical videos across TikTok, Instagram Reels, and YouTube Shorts. The samples below showcase concise storytelling, dynamic pacing, and platform-specific optimization. Each reel exceeded expectations for views, shares, and engagement, and represents full creative control from concept and scripting to shooting, editing, and publishing
Case Studies
Google Creative Works
Video Feature
This is a video feature Google Creative Works did on myself and my work after finding success in their newly launched YouTube Shorts (2021). This collaboration highlighted my work at Motion Array and it's ability to drive viewership, audience engagement, and conversations for businesses using YouTube Shorts as a medium.
(Click to play)
VFX Behind The Scenes
Innovative Growth Content
This is a video highlighting one of the most successful styles of videos I created while at Motion Array. This VFX behind the scenes style video was our most successful at achieving high viewership, product integration, conversion, and growth. This was my video which initiated this theme and the subsequent growth of our channels. (Click to play)
Viral Blueberries
Unique Growth Strategy
Sometimes growth has absolutely zero product placement at all and is purely about engaging an audience. By stepping into a viral trend and explaining how it works, we introduced ourselves to 15.9 Million new viewers while presenting ourselves as an authority on video creation and gaining followers who are interested in how videos are created.
(Click to play)
YouTube Growth
Case Study
When it comes to growth on social media, the best case study of my work is the Motion Array YouTube channel. I was tasked with taking it from 0 subscribers and 0 videos to where it is today: 549,000+ Subscribers and tens of millions of organic views. (Click the logo to view the channel for yourself).
Links to Social Channels
For research in context
I've created more than 1,000+ videos spanning both longform and shortform. Here are 3 clickable links to each of the channels that hold the majority of my work. A good rule of thumb is that if you see my face, you can guarantee I was in charge of it from start to finish.
